JoVonn P. Jefferson is a Christian. He is originally from Kansas City, Missouri, and with his family is rooted in Atlanta Georgia.


As a former college and professional basketball player, JoVonn has always found a strong motivation in competition and in life from strong messages and words of encouragement. Believe Tees and Apparel is JoVonn’s way of tapping into his creative endeavors. The vision of branding his own t-shirt and apparel business was sparked and inspired by his family. He credits wife Rolanda and children Jordan, Jada, & Janay for contributing to the brand messaging and for their artistry influenced by fasion, hair, decorating, and lifestyle.


Each design was created out of something that he and his family truley "Believe" in. Hence, the name Believe Tees and Apparel.


Thank you for visiting and we pray for peace and blessings over you and your family. 

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